New Wharton research finds that smokers are more likely to quit if their own money is at stake. The bigger challenge, however, may be figuring out how to structure an incentive program so they’re willing to take the risk.
New Wharton research finds that smokers are more likely to quit if their own money is at stake. The bigger challenge, however, may be figuring out how to structure an incentive program so they’re willing to take the risk.
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