Customer reviews affect the business of online marketplaces in surprising ways, Wharton research finds.
Do Online Reviews Matter to Businesses?

The Joseph H. Lauder Institute
256 South 37th street
2nd Floor
Philadelphia, PA 19104-6330
Customer reviews affect the business of online marketplaces in surprising ways, Wharton research finds.
The Joseph H. Lauder Institute
256 South 37th street
2nd Floor
Philadelphia, PA 19104-6330