Bankruptcy protection could give Toys “R” Us breathing space to reduce its financial stress and rethink its marketing strategies.
Bankruptcy protection could give Toys “R” Us breathing space to reduce its financial stress and rethink its marketing strategies.
New Wharton research looks at why kerosene is used widely in countries with undeveloped electricity grids – and why innovative alternatives aren’t gaining traction.
Tesla is worth more than other major U.S. automakers despite having a fraction of their sales. A Silicon Valley venture capitalist explains why he believes Tesla is still undervalued.
Big data and analytics will entirely transform the manufacturing industry, says Jon Sobel, co-founder and CEO of Sight Machine.
Steve McLaughlin, CEO of fintech investment bank FT Partners, talks about the opportunities he sees in the sector.
Companies carefully design their products, but they also need to design the customer experience, according to the book, “Woo, Wow, and Win.”
The world has long come to America. Now it is time for America to go to the world, writes Wharton Dean Geoffrey Garrett in this opinion piece.
From kid zones to luxury suites, stadiums have adopted new marketing ploys but remain dear to fans’ hearts, says author Rafi Kohan.
Julia Enyart, G18, WG18, joined the Wharton and Lauder programs in May of 2016 as one of the first members of our inaugural Africa program. She shares with us some of her insights and experience in the program thus far, as well as some tips for anyone considering applying to…Read More
The Equifax hacking has highlighted the risks consumers face when using their Social Security numbers for verification. Is there a better alternative?
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