Faculty Presentations and Publications

Penn Lauder CIBER supports faculty in developing new skills, creating innovations in their curricula and pedagogy, and sharing the results of their new models in a variety of venues -- e.g., with their colleagues at Penn, at conferences, with other institutions. We also support their efforts to publish and to attend courses, workshops, and institutes.

Dr. Fangyuan Yuan, of the University of Pennsylvania’s East Asian Language and Civilizations Department, presented a summary of her research, “Case Study Approach, Task-based Language Teaching and a Framework for Business,” at the CIBER Business Language Conference in Columbus, Ohio, in March 2007.

At the same conference, Geraldine Lebaudy, a lecturer in Penn’s Romance Languages Department and country director of the Lauder Institute’s Spanish summer immersion program, and Melissa Halaway, coordinator of marketing and language programs at Lauder, gave a presentation on “Internationalizing the Business School Curriculum through Immersions Abroad.”

In addition, Tomoko Takami, a lecturer in Penn’s East Asian Language and Civilizations Department, presented her paper on “Business Language Instruction Employing International Business Case Studies.” Tomoko was also one of three faculty awarded the First Annual Business Language Research and Teaching Grant at the conference for her proposal to develop learning materials using international business case studies for business Japanese.

Penn Lauder CIBER-supported presentations at conferences and workshops include the following:

American Council on the Teaching of Foreign Languages (ACTFL)

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Lauder Institute faculty members Claire Babanoury-Grange (French) and Emiko Nagatomo (Japanese) presented papers on utilizing videoconferencing for foreign language instruction at the 2003 ACTFL Conference in Philadelphia.

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American Association of Teachers of Spanish and Portuguese (AATSP)

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Penn Lauder CIBER business language consultant Maria Antonia (Toni) Cowles chaired a panel on Innovative Designs in Spanish and Portuguese Business Language Programs at the 2005 AATSP Conference in New York City. As part of the panel, Lauder Institute faculty members Glauco Ortolano (Portuguese) and David J. Robinson (Spanish) presented papers on "Quasi-live Tools for Teaching Portuguese Language and Brazilian Business Culture" and "Sociolinguistic Issues in Spanish Business Language," respectively. Toni Cowles also gave a presentation on "How and What: Teaching a Portuguese Business Communication Program" for the panel on Innovative Approaches to Teaching Portuguese.

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Chinese Language Teachers' Association of Greater New York

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Penn Lauder CIBER Chinese Survival Skills instructor Wan-wen Kuo presented at the Chinese Language Teacher Association of Greater New York in 2005. Her paper, "The Development of an Online Chinese Project," detailed the educational methodologies she applied in creating our Online Chinese Project.

Ms. Kuo's presentation was based on her earlier publication, "Survival Skills in Foreign Languages for Business Practitioners: The Development of an Online Chinese Project," in the Journal of Language for International Business (Vol. 16:1, 2005).

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CIBER Business Language Conference

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Penn Lauder CIBER provides annual support to the CIBER Business Language Conference, which is one of the largest gatherings of business language educators in the country and emphasizes business language coursework and research. Each year members of the University of Pennsylvania's faculty are invited to present at this key conference. In 2006, Penn Lauder CIBER provided funding for seven Penn faculty members—Claire Babanoury, Dr. Maria Bourlatskaya, Wan-Wen Kuo, Geraldine LeBaudy, Hassan Nitami, Glauco Ortolano, and Dr. Fangyuan Yuan—to teach specialized business language workshops and/or present original papers. The 2007 conference was held at The Ohio State University, March 28-30. Its theme was The Key to US Competitive Edge: Bridging Language and Business. Penn Lauder CIBER sponsored Penn presenters Geraldine LeBaudy, Tomoko Takami, and Fangyuan Yuan. The 2008 conference will be held at the University of Florida, April 9-11 (see http://conferences.dce.ufl.edu/ciber,).

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Coalition of Distinguished Language Centers

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University of Pennsylvania School of Arts and Sciences and Lauder Institute faculty member Dr. Maria Bourlatskaya (Slavic Languages, Russian) attended the Second Annual Workshop on Teaching and Learning to Near-native Levels of Language Proficiency, hosted by the Coalition of Distinguished Language Centers (CDLC) at Howard University in November 2004.

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